A 6-month, small group Mastermind where you’ll break free from people-pleasing and self-doubt to create a joyful, expansive life where YOU are the main character—without guilt or holding back.
for Late Bloomers, Self-Doubters, and Quiet Dreamers

Your high achieving tendencies have created a pretty awesome life. Except…
You say “Yes” to people, experiences, work commitments and dates
that you know aren’t right for you because you’re afraid if you say no everyone will leave you (cue: exhaustion and burnout)
Your life looks like it’s fabulous from the outside
but inside you feel stuck and yearning for something bigger, you just can't put your finger on what.
You're exhausted by all the emotional labor
and demands other people put on you and you don't know how to stop this vicious cycle.
You’ve been shrinking away
from what you know you really want because you’re afraid it doesn’t exist.
In six months with us, you can
Take bold steps toward the life you want—whether that’s asking for a raise, quitting a job, asking someone out, starting a new relationship, or starting your dream business
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Make confident decisions without overthinking or letting fear hold you back.
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Build a new group of friends that celebrates you and supports your growth.
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Confidently set a boundary with anything that drains you, and ask for the help you need without guilt.
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Start living your life like you’re the fucking main character, not the best friend.
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When you have Main Character Energy it makes extraordinary partnership, friendship, and work life inevitable.
It makes the most pleasurable life a reality.
It makes taking big risks in your life feel easy.
This is your one precious life, it’s time for you to take center stage.
Who is Main Character Life for?
Main Character Life is for high achieving feminists who feel stuck in people pleasing and perfectionism and who are ready to stop playing small, to live boldly, unapologetically, and create an epic life on their own terms.
Main Character Life is for you if you’re:
01
The people pleaser perfectionist
You are constantly overthinking, putting others' needs ahead of your own, and shrinking yourself to avoid conflict. After Main Character Life, you no longer feel guilty for setting boundaries or second-guess your decisions. You confidently trust yourself in all areas of life.
02
The Late Bloomer who’s done just being the "best friend"
You feel "behind" in both your love life and career, burdened by shame about where you're at. After Main Character Life, you no longer let self-doubt hold you back. You confidently pursue the relationships and career you deserve, without feeling like you’ve missed your chance.
03
The Self-Doubter Who’s Ready to Stop Playing Small.
You feel stuck in confusion, unsure of what direction to take in your life, and often wait for things to change on their own. After Main Character Life, you no longer wait for life to change for you. You trust yourself, take decisive action, and design the expansive life you've always dreamed of.
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The Quiet Dreamer who’s ready take center stage
04
You hide in the background, overthinking and fearing judgment, because you’re scared to take up space. After Main Character Life, you no longer shrink or hide. You boldly step into the spotlight, living unapologetically and authentically in every area of your life.
It’s time to become the main character of your whole life.
Main Char·ac·ter En·er·gy:
(noun/adjective/embodiment
Taking center stage in your own dang life. Owning what you want and asking for it out loud. Approaching cute people with ease. Taking care of yourself with the utmost compassion. YOU are in charge and capable of creating the coolest life imaginable.
This isn’t some magical thing you’re just born with. Main Character Energy is a skill that you can learn, practice, and own. And when you do you’re whole fucking life will change.

We help you step into your main character energy with these three core skills:
SKILL 1
PERMISSION
Break free from the conditioning that taught you to want less. Heal your relationship with desire and step unapologetically into your power. This is how you create the foundation to ask for more and live more boldly in every area of your life.
SKILL 2
SELF-TRUST
Learn to trust your intuition like never before. Set bold boundaries, embrace your imperfections, and confidently own who you are. Trusting yourself is the key to creating the life you've always dreamed of.
SKILL 3
MASSIVE, MESSY
ACTION
Now, it’s time to turn your desires into reality. Together, we’ll create your Main Character Project—a step-by-step plan that includes milestones, self-celebration strategies, and coaching to break through any obstacles. This is where bold moves become a daily habit, propelling you closer to your dream life.
It’s time to take the wheel, not just in your love life but in every single part of your life. Let’s create the future you’ve always wanted.
Here’s what every month will look like inside of Main Character Life
With a small group of like-minded badasses, THIS is how you’ll create an epic main character life inside this container.
MONTH 1
The People-Pleasing Detox
Kickoff Retreat: Saturday, May 17th
First Call: Wednesday, May 21st
Stop Playing Small and Start Taking Up Space
Main characters don’t live their lives trying to keep everyone else comfortable. This month, we’re breaking the habits that make you shrink—over-apologizing, worrying about rocking the boat, saying yes when you mean no.
You’ll throw a boundary party, celebrate wins (even the messy ones), and practice letting people be disappointed without making it mean anything about you. By the end, you’ll feel freer, lighter, and way more in control of your own life.
MONTH 2
Create Your LIFE Essence Based Preferences
June- July
Get Crystal Clear on What You Actually Want
Main characters don’t just go with the flow—they set the direction. This month, we’re digging into why you’ve been trained to second-guess your desires and learning to trust them again.
Whether it’s how you spend your time, what you tolerate in relationships, or what kind of life you want to build, you’ll start making decisions from your essence, not what’s been expected of you.
MONTH 3
The 100 Dares Project
July- August
Build the Courage to Ask for (and Get) More
This is a full-on main character energy challenge. You’ll be creating 100 requests—some fun, some uncomfortable, some life-changing tasks you’ve been avoiding—because bold people who ask for what they want get what they want.
We’re building rejection resilience and proving that taking big swings makes big things happen. Bonus: You’ll finish with a jar full of proof that you’re way more audacious than you ever thought possible.
SEPTEMBER
Less Talking, More Doing
No Calls, Implementation Month
This month is all action—no new calls, just full accountability to complete more dares and integrate everything we’ve covered. And don’t worry, you still get all six months of coaching (this program is technically seven months long!).
I’ll be living one of my biggest main character dreams—a month sabbatical in Paris. This isn’t me stepping back; it’s proof of what happens when you commit to what you want. No waiting, no holding back—just fully stepping into your main character life.
MONTH 4
Make epic time for yourself
August into October
Time to make yourself the priority in your calendar
Main characters don’t let life happen to them—they design it. If you constantly feel like you don’t have time for yourself, this month is about shifting that for good.
You’ll learn to spot time leaks, call BS on your own excuses, and actively create space for the things that matter. And just in case any people-pleasing is still sneaking in, we’ll bring those lessons back hard.
MONTH 5
Go Even Bigger
August into October
Upgrade Your Life Without Doing More
This isn’t about working harder—it’s about dreaming better. Where are you still thinking too small? This month, we’re 10x-ing the quality of your life.
Not just your career or money, but the details—how you travel, how you structure your days, how you experience joy. Main characters don’t settle for "good enough" when great is an option.
MONTH 6
Get Your Ass to Work (and Celebrate Like the Main Character You Are)
November
This is our final month, and we’re going all in. Weekly coaching calls will keep you accountable, push you through resistance, and make sure you’re following through on the biggest, boldest dares.
Then, we celebrate hard with a full-on milestone party. Because this isn’t just the end of the program—it’s the beginning of your new main character energy normal. And that deserves a HUGE celebration.

WHAT IS THE 100 DARES PROJECT:
Your 100 Dares Project is the bold, life-changing move that aligns with your deepest desires—the thing you know you’re meant to do but haven’t fully pursued yet. Maybe you’ve been waiting for permission, afraid of making the wrong choice, or stuck in overthinking. Inside Main Character Life, you’ll break through those blocks and finally take real, tangible action.
Some past client Main Character Dares included:
Launching a business that had been a ‘someday’ dream for years
Dating with total confidence—flirting, initiating, and showing up fully as themselves
Leaving an unfulfilling job and stepping into a career that actually lights them up
Making the long-dreamed-about move to a new city (or country!)
Taking up space creatively—starting a podcast, writing a book, or pursuing artistic goals with confidence
How We Help You Make It Happen:
We guide you step-by-step in identifying your most powerful dares, crafting a clear plan, and taking aligned action—all while rewiring your mindset so you trust yourself deeply along the way. You’ll build the self-trust, courage, and strategy to move forward with ease and confidence, knowing that you’re fully supported.
No more waiting. No more overthinking. No more playing small.
Your Main Character Life starts now.
Meet the Members Who became the main character—And created Epic Results
Jackie went from burnt out to…
living in Europe, starting her consulting business, attracting sexy dates, and receiving thousands in grant funding. With ease.
“This experience was truly life changing. Now, I use rest as a tool. This program gave me a place to lay down as an act of love and compassion for myself. And that approximation is a declaration of my liberation.
I'm more and more excited about the prospects on the horizon and the opportunity to participate in my own life story. It's an important and necessary space for women who are growing, transitioning, dreaming bigger things for themselves.”
-Jackie
Laura went from making endless to-do lists and shoving plans in a drawer…
to launching her business, getting invited to speak at events, traveling around the world, receiving her first clients, and trusting herself fully.
“After this program, I feel like I belong to myself. I feel at home in my body and that everything that I want, desire, need, and deserve is within my reach and that I am worth having it all. I feel super strong, calm, and secure within myself. I am able to lean into my dreams and go after what I want. It's such a nice feeling to embody myself.”
-Laura
Christine went from from feeling overwhelmed and stuck in perfectionism…
to attracting a sparkly relationship, boldly asking for (and receiving) executive coaching at work, and making a core group of friends she now travels the world with.
Before joining, I was the best friend character--definitely a supporting character to my besties--but not sure I embodied main character energy in my love life.
Finding a group of like-minded women, in a similar place in life, who are willing to go deep and be vulnerable, is rare. The opportunity to share space with amazing women who value growth, and support your growth, has been transformative. I look forward to long friendships with my cohort.”
- Christine
Diana went from caregiving for everyone else all the time, feeling “behind,”…
to quitting her soul-sucking job, traveling more solo, celebrating herself more, and creating deep friendships
“Joining the Mastermind has been a life-changing experience. Prior to the program, my main character energy was waiting to emerge, lacking guidance and tools. Now, I confidently embody my main character energy. I feel more capable in relationships– friends, family, romantic.”
- Diana
Erica went from feeling like the “best friend,” aware of her dreams but unsure how to get them…
to quitting her teaching job, becoming a full time author, and getting accepted to Romance Con.
"I was burnt out, and every year felt like the year I would quit. After this Mastermind I've started showing up for my success. I was on the phone with my agent, and she said 'I see you showing up differently.' And I knew my main character energy had changed the trajectory of my life."
- Erica
Katie went from feeling isolated and stuck in a “good enough life”....
to receiving a luxurious sabbatical at work, building a brand new core group of friends, and flirting with abandon and shooting her shot in dating 100% of the time.
"I feel like a different person. With the Mastermind, I've unpacked some stories and baggage that held me back, that isn't there anymore. I'm feeling so much more comfortable and confident in who I am. I got what I wanted and I didn't have to force it."
- Katie
A went from feeling like her needs always came last and feeling “behind” all the time…
to being invited to speak at a poetry conference, receiving a grant that she wouldn’t have before this program, building rock solid confidence after an ADHD diagnosis, making her dating life a sparkly, self-confidence filled party.
"“In my love life, feminism was struggling to take its dying breath in my body. The massive permission that I had to give myself was investing in myself— I had never done that before.
I had been nurturing everyone else, and after this experience, I have the ability to nurture myself.
Now, I’m no longer hiding. I'm growing. I'm expanding. I’m unburdened, hopeful, reclaiming my girlhood. I'm so many Desi girls wildest dream.”
- A
Here’s what’s included:
Virtual Kickoff Retreat
Gather with your fellow Masterminders on May 17th as you build friendship and learn the foundations of Main Character Energy. This will be the most important and powerful Saturday of your year.
6 months of weekly group coaching
Six months of intimate group coaching with other badasses who have your back so you can get yourself coached, commit to your transformation, and be surrounded by belonging weekly. 3 weeks on, one week rest.
Main Character Life Workbook
Delivered to your door. Weekly deep dives and self-trust exercises designed to help you understand your unique, brilliant mind, take control of your breakthroughs, and experience real, transformative growth.
Friendship-Building Hub
A Slack channel where you can connect with fellow members, find an accountability buddy, and celebrate your wins.
Daily Written Main Character Coaching
A slack channel where you can ask questions, get coached between calls. We’re in our slack Mon-Fri to offer real time support
Main Character Life Curriculum
A private member portal with step-by-step video guides and bonus materials on The People Pleasing Detox, your LIFE Essence Based Preferences, the 100 Dares Project and more. This will be your go-to resource to get epic results in 6 months.
I'm Lily, and my mission is to help you become the main character of your whole freaking life.
Over the last 7 years, I’ve helped my clients step into the leading role, transforming their lives through the practice of main character energy. I’d love to coach your face off next.
Eight years ago, I was a top matchmaker in a toxic relationship, feeling stuck and unsure if more was possible for me. I questioned whether I could ask for what I wanted or if my needs were "too much." People-pleasing and perfectionism felt like my only option to survive in a world that taught me to be smaller.
Then, the practice of main character energy shifted everything. By embracing it, I found the love of my life, built my dream business, and created the deepest friendships. Now, I coach others to do the same—coming home to themselves and stepping into their own Main Character Energy.

Here’s what life will look like AFTER Main Character Life…
You’ve completed your Main Character Project and literally can’t believe all that you’ve changed in just 6 months
You’re getting comments from your friends and family about how much happier you seem and more alive you are.
You only say yes to dates, friendships, purchases, commitments that are RIGHT for you and you don’t feel guilty about it. YOU are the main character now and it means your life feels more joyful and aligned than ever before.
There is 100x more play and pleasure and joy in your life, even if you still have responsibilities and a busy schedule. You know what you want, you know you are worthy of it, you ask for what you want, and you are in the practice of receiving. All. The. Time.
The Investment
$6000
One time payment of $6,000
or
$1000
6 monthly payments of $1,000
More Main Characters who changed their whole damn lives
“Before joining the Mastermind, I often deferred to others emotionally, neglecting my own needs. But now, I feel incredibly empowered in all aspects of my life, including my love life. I have the tools to ask for what I want confidently. I establish better boundaries and prioritize self-care during difficult situations. I've also noticed a positive shift in attracting the right people and energy into my life.
My favorite part of the Main Character Energy Mastermind was the group dynamic. Witnessing everyone's growth and transformation, and receiving individual coaching from Lily in front of the group felt empowering and safe.”
- Hana
Joining this Mastermind was a transformative experience for me. Before the program, I had glimpses of my Main Character Energy but lacked a clear vision. Now, I have a clearer understanding of my desires and envision a supportive and adventurous love life.
The shifts I’ve witnessed in my life, especially in self-trust, have been remarkable. I invested in the program for more self-trust, Lily's guidance, and connection with the community.”
- Shannon
Main Character Life Mastermind has had a profound impact on my life. I now feel centered and confident in expressing my desires.
Since joining, I've experienced significant shifts, such as quickly letting go of mismatched matches and building emotional connections when appropriate. Investing in the program was driven by my desire for structure, accountability, and a supportive community, which it delivered. I wholeheartedly recommend the Main Character Mastermind to anyone on the fence. The blend of guidance, group coaching, and community support is invaluable.”
- Katie Sue
Investing in this Mastermind exceeded my expectations. I was drawn to the program by a dream of being part of a fierce coven of cheerleaders, guided by Lily and her incredible feminist wisdom.
For anyone on the fence about signing up for the Main Character Energy Mastermind, this program will empower you in ways you never thought possible.
One of my favorite aspects of the Main Character Life Mastermind is the deep support and friendship I've found within my coven of cheerleaders. It's an incredible feeling to be surrounded by like-minded individuals who are dedicated to their personal growth and success. To sum up, Main Character Life has truly changed my life.”
- Gabrielle
In my love life, feminism was struggling to take its dying breath in my body. The massive permission that I had to give myself was investing in myself— I had never done that before.
I had been nurturing everyone else, and after this experience, I have the ability to nurture myself.
During the Mastermind, I was invited to speak at a poetry conference, applied for and received a grant that I wouldn’t have before this program, built rock solid confidence after an ADHD diagnosis, made my dating life a sparkly, self-confidence filled party.
Now, I’m no longer hiding. I'm growing. I'm expanding. I’m unburdened, hopeful, reclaiming my girlhood. I'm so many Desi girls wildest dream.
“I felt like I was on the sidelines of my life. After the Mastermind, I've shed self doubt. I am more confident and vocal in my everyday life. I don't fixate on what I think other people are thinking of me. I have more personal freedom since I center myself in my own life, more shamelessly.”
- Morgan
FAQs
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Yes, you can join the mastermind even if you're not in Main Character Dating. Main Character Dating is our signature dating program where you'll learn how to attract the right partner with a joyful dating life. This mastermind takes it to the next level by creating your Main Character Life– in your love life and beyond.
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Our Virtual Kickoff Retreat is Saturday, Nov 2nd; and our first regular group coaching session is Wednesday Nov 6th @ 5pm EST.
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Our Virtual Kickoff Retreat is Saturday, November 2nd, and our coaching calls on on Wednesdays at 5pm- 6pm EST
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When you're getting what you want and you’re actually hitting life-long goals you’ve always dreamed of - the time feels like it’s flying.
Homework only takes about 1 hour per week, and our weekly sessions are 1 hour. Our cadence of meeting is 3 weeks on, one week rest.
If you need to miss a session, all sessions are recorded and put into your Member Portal afterwards.
If you're ready to do the work, invest your time, energy, and money into growing this part of your life, this is absolutely right for you.
Let’s do this!